Built and directed a successful wedding filmmaking education company, generating over $1 million in revenue by shaping product launches, digital content, and educational programs to meet audience needs. Led the creative direction of all customer research, course development, and marketing efforts, ensuring every touchpoint supported filmmakers in boosting their profits by 30–50%. Oversaw and designed impactful websites on Squarespace, Webflow, and Framer, driving a 2x increase in revenue through intentional, user-centered design.